Portfolio
Community-centered startup growth enabler having technical background and relevant experience of 7 years with startups, incubators and accelerators helping tech startups scale and grow.
Introduction
I am a dedicated startup growth leader with a strong passion for fostering diversity and building communities in the workplace. With a technical background and seven years of relevant experience working with startups, incubators, and accelerators, I specialize in enabling community-centered startup growth. My expertise lies in helping tech startups scale and flourish.
Beyond my professional pursuits, I actively engage in volunteer work with organizations and communities that champion diversity and inclusion, such as Women Techmakers. I believe in making a positive impact both inside and outside the office.
My story
My journey began at the age of 16, when I ventured into freelancing in emerging tech business development while pursuing my education. As a co-founder of a virtual reality-driven edtech startup in the premetaverse world, I achieved recognition as a Runner-Up in prestigious competitions like MIT Solve and Mohammad Bin Rashid Initiative for Global Prosperity. Among 3000+ applications, our startup stood out as the only Asian representative. Additionally, I served as one of Pakistan’s first Google Developers Student Club leads, solidifying my profile as a standout student and emerging leader.
In 2023, my resilience and accomplishments led to Emerging Leaders Awardee by State Department of U.S and got featured in a television interview on Aur Life Official. I was also honoured with the Heroes in Technology award at HBL Pakistan Super League Season 8.
During my free time, I cherish moments spent with my family and friends, exploring new cafes and embarking on hikes around the city. I am also enthusiastic about fitness and enjoy creating educational content on platforms like Instagram and other social media channels. It’s worth noting that laughter is an integral part of who I am, and I take pride in my signature laughter.
Thank you for reading my story, and I hope my journey and accomplishments inspire you.
Director Ecosystem and Partnerships
Sept’22 – Present | Fasset
- Leading Web3.0 and crypto exchange company operational in various jurisdictions with licenses in the UAE, Malaysia, Europe, and forthcoming license in Indonesia
- Backed by Liberty City Ventures, Fatima Gobi Ventures, and other prominent investors
Key Achievement
- Established and managed a robust ecosystem and community, comprising top-tier government relations, academic institutions, and startup ecosystem hubs
- Promoted Fasset as a leading platform in the Pakistani market, resulting in a significant increase in trading volume
- Organized successful Ask Me Anything (AMA) sessions with key opinion leaders (KOLs) across Pakistan to optimize trading volume and enhance brand visibility
- Identified and developed new use cases to solve via Web3.0 Technologies, expanding Fasset’s value proposition
- Resolved users’ issues pertaining to the Fasset App, collaborating closely with the support team to ensure swift resolution
- Addressed app functionality, P2P merchant issues, and other related concerns to improve user experience
Growth Lead - COGROW Accelerator
August’21 – August’22 | COLABS
- Identified, managed, and scheduled local and international co-hosted events on a weekly basis with VCs, angel investors, startup accelerators, incubators, and corporates, resulting in a 40% increase in event attendance and networking opportunities.
- Built strong relationships with communities and businesses, securing dedicated and discounted opportunities for community startups and freelancers, resulting in a 20% increase in utilization of such opportunities.
- Forged partnerships with content creators and ecosystem influencers, positioning COLABS as a leading ecosystem enabler and increasing brand visibility by 25% within the target audience.
- Played a pivotal role in the successful seed fundraising round, securing $3 million in investments backed by Indus Valley Capital, Fatima Gobi Ventures, Zayn Capital, Teddy Himler, Turner Novack, and other notable investors.
- Led the PR plan for the fundraise announcement, resulting in coverage in prominent media outlets and generating positive investor interest.
- Actively contributed to the growth and expansion strategy for the next 5 years, providing an ecosystem-relevant perspective and driving sustainable growth.
Junior Program Manager
Nov’20 – June’21 | ScaleX Accelerator
- Developed and implemented a comprehensive brand strategy, resulting in a 40% increase in brand recognition and engagement within the startup ecosystem.
- Successfully maintained and nurtured the ScaleX community, resulting in a 30% increase in active community members and improved participant satisfaction.
- Conducted extensive market research to identify global market opportunities for startups, leading to the successful expansion of three cohort startups into international markets.
- Provided valuable guidance and support to cohort startups in web design, content development, brand strategy, and pitch deck optimization, resulting in a 50% increase in investor interest and successful fundraising.
- Spearheaded the success stories of Deaftawk, Poulta, and LearnObots, facilitating their investment rounds and supporting their scaling efforts in global markets.
Founding Team Member
July’18 – Jan’ 20 | aiyin
- Recognized as a runner-up for MIT Solve and Mohammad Bin Rashid Initiative for Global Prosperity, competing against 3000+ global edtech solutions. This achievement highlights the innovation and impact of our startup as the only Asian representative.
- Strategized and executed marketing and outreach initiatives, resulting in the establishment of sponsorship agreements and the cultivation of strong relationships with institutions, administration, individuals, and communities.
- Increased brand visibility and community engagement, leading to a 50% growth in user participation and a 30% increase in user satisfaction.
- Collaborated with educational institutions to integrate virtual reality content into their curriculum, resulting in improved learning outcomes and a 70% increase in student engagement.
Google Developers Student Club Lead
July’19 – June’20 | Google Developers
- Out of 1000+ applicants, handpicked by Google Developers to serve as a DSC Lead, demonstrating exceptional skills and dedication.
- Formulated a strategic agenda for the calendar year, aligning DSC’s activities with the needs and interests of the community.
- Successfully grew the community membership by 100-fold through targeted outreach initiatives, engaging events, and effective community management.
Achievements & Recognitions
HBL PSL Hamaray Heroes in Science & Technology at PSL Season 8
Speaker & Features
2023
- Google Developers Group Live Pakistan Panel at Her Story: An inspiring initiative
- Speaker at Google Developers Student Clubs FAST NUCES Peshawar on How Web3.0 Is evolving the industry
- Speaker at Iqra University’s Digital Wave Summit
- Podcast Guest Speaker at Makaan.com Podcast series
- Speaker at Growth Summit at ITCN Asia International Tech Show powered by ZONG 4G
- Speaker at Institute of emerging careers Web3.0 for All
- Speaker at National Incubation Center, Peshawar for a session on Revenue
- Speaker at the Institute of emerging careers for a session on Unlocking the Potential of Web3.0
- Speaker at Future Fest 2022 & 2023 on Unpacking the future of centralization/Decentralization in Web3 Industry and Community Building
- National Expansion Plan of NICs Cohort 3 Startups on Product Market Fit
- Speaker at Superior University’s 13th International Conference on Management Research
2022
- Speaker at Connected Women Conference
- Lead trainer for How to Develop a Business Plan for Startups by Mobilink Microfinance Bank in collaboration with Agile Pakistan
- Panel Moderator at National Incubation Center’s Web3.0 Summit on Web3 Usecases in Pakistan
- Speaker at IEEE WIE International Leadership Summit 2022 at GCU Lahore on Web 3.0 and its potential in Pakistan.
- Panel Moderator at Google Developers Student Club Summit on Building Better Communities Together
- Trainer on Pitch Deck Essentials & Best Practices for Regional Plan 9 Cohort 4 startups
- Speaker at Fasset Web3.0 Networking Event
- Host and speaker at The Binance’s Web3.0 Summit at COLABS
- Speaker at Women Techmaker’s Cool Girl Summer Session on Women in Tech Labour Force
- FM101 Radio Show Podcast Guest Speaker
- Host and speaker at CoHack – a hackathon on sustainability and the environment
- Host & Speaker at COLABS Networking Thursdays Ft. Microsoft Learn Student Ambassadors
2021
- Speaker at hackathon “Codefest’21” by HackClub and Google Developers Student Club NUST
- Speaker at Bahria University Lahore Campus Hackmafest